FOR IMMEDIATE RELEASE:
July 13, 2006
For more information contact:

Annie Wood, Senior Marketing and Attraction Specialist
Office: 307.777.2844

Wyoming Business Council to sponsor General Mercantile at Cheyenne Frontier Days

CHEYENNE – The Wyoming Business Council will sponsor the General Mercantile at Wild Horse Gulch during the Cheyenne Frontier Days July 21-30.

The Mercantile will feature products made in Wyoming from over 50 companies across the state. Among the products will be clothing, food, bath and body products, art work, videos, DVD’s, jewelry and home décor. This year’s product are all western-themed or uniquely Wyoming.

The hours of operation for the Mercantile will be 11 a.m.-8 p.m. every day during the Frontier Days celebration, except for July 30, when the doors will be open until 5 p.m.
“We have a great variety of hard-to-find Wyoming-made gift products,” said Annie Wood, manager of the Mercantile. “This is an opportunity for Cheyenne residents to do some early Christmas shopping.”

All Wyoming businesses featured at the Mercantile are members of the Wyoming First program, which is sponsored and maintained by the Wyoming Business Council.

The Wyoming First Program is designed to assist Wyoming companies with the identification and promotion of their Wyoming Made products or substantially enhanced products and services. A two-year membership in the program is available for a $35 fee and membership allows Wyoming First participants to use the familiar “Bucking Horse and Rider” design stickers and hang tags on their products. Membership in the Wyoming First program also entitles Wyoming companies to feature their products on the Wyoming First Web site at www.wyomingfirst.org.

The mission of the Wyoming Business Council is to facilitate the economic growth of Wyoming. For more information, please visit the Web site at www.wyomingbusiness.org.

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